CERSAIE - Bologna (BO)
Ariostea, Urban Jungle - Cersaie 2019
Urban Jungle was the leading concept of Ariostea for Cersaie 2019, which we oversaw in the creative concept and set design.
The setting, especially created for the occasion, was inspired by the green, a strategic element of contemporary urban architecture and interior design and at the same time an expedient to highlight the renovated outdoor spaces of the company showroom. A mix of neon signs and exotic corners completed the setting with a touch of fun and unexpected.