Iris Ceramica Group
CERSAIE - Bologna (BO)
Iris Ceramica Group, You make the difference - Cersaie 2018
There is no innovation without respect for nature. It is under this premise that, on the occasion of Cersaie 2018, Iris Ceramica Group chose to take to heart the theme of preservation of natural ecosystems.
It was up to us to translate this concept into a playful and emotional path through the creation of four ecosystems: forest, sea, urban environment and lowland. As a result we gave rise to an immersive journey, amplified by impactful images and sounds of such environments, delivered by the setting of a large screen. This project turned out to be also an educational path guided by the presence of totems with practical advice, showing how each of us can make the difference just starting from simple things.